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FIREFLY GROUP ADVISORS
The Hive
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FIREFLY GROUP ADVISORS
The Hive
Contact Us
The Hive
Contact Us
Sports Philosophy 101
Connie Falcone 9/24/25 Connie Falcone 9/24/25

Sports Philosophy 101

What Fred Johnson and Pete Carroll Taught Me This Week

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ExciTED to Experience the Inaugural TedSports Conference
Connie Falcone 9/17/25 Connie Falcone 9/17/25

ExciTED to Experience the Inaugural TedSports Conference

What I Learned About the Future of Sports (Spoiler: It’s Complicated)

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The Next Caitlin Clark May Be Sitting on the Sidelines
Connie Falcone 9/3/25 Connie Falcone 9/3/25

The Next Caitlin Clark May Be Sitting on the Sidelines

And It’s Not Because She Lacks Talent

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College Athletics and Charity: From NIL Dollars to Authentic Impact
Connie Falcone 8/21/25 Connie Falcone 8/21/25

College Athletics and Charity: From NIL Dollars to Authentic Impact

Let’s Steer Athletes Toward a Meaningful Legacy

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A Letter to You, Professional Athlete
Connie Falcone 8/14/25 Connie Falcone 8/14/25

A Letter to You, Professional Athlete

Even Small Gestures Can Create Big Legacies

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The Unifying Power of Fun
Connie Falcone 8/8/25 Connie Falcone 8/8/25

The Unifying Power of Fun

Play May Be Our Most Powerful Tool in Youth Development

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The Shoulder Check Showcase: NHL Players Making Contact
Connie Falcone 7/30/25 Connie Falcone 7/30/25

The Shoulder Check Showcase: NHL Players Making Contact

Authenticity + Platform = Impact

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The MLB Trade Deadline Has Us Thinking
Connie Falcone 7/23/25 Connie Falcone 7/23/25

The MLB Trade Deadline Has Us Thinking

The Legacy All-Star Team: Let's Build a Team Where Impact Matters Most

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